Google Case Study

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Google has asked you to review its current company’s benefits, pay, hiring, employee development, and employee retention practices. Google recognizes it may need to shift hiring practices as it grows to an international level. Management wants to maintain its strong company culture. The Google executive you meet with poses the following questions. 1. What do you think of the idea of Google correlating personal traits from the employees’ answers on the survey to their performance, and then using that as the basis for screening job candidates? In other words, is it or is it not a good idea? Please explain your answer. 2. The benefits that Google pays obviously represent an enormous expense. Based on what you know about Google and on what you have read, how would you defend all these benefits via a presentation to the security analysts who were analyzing Google’s performance? 3. We want to continue hiring the best and brightest people around. How would you go about recruiting and selecting them?

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